ER Marketing announced today that Fortress Railing Products, a leading innovator and manufacturer of railing products, has hired the agency for branding, digital, channel communications, lead generation, and creative services. The award-winning B2B agency will provide a number of strategic marketing services that include re-branding the company, integrated dealer portals, marketing distribution systems for deck builders, collateral development, lead generation for the sales channel, and website design and development.
"We're excited to work with the Fortress Railing team. Their focus on producing the industries most advanced railing solutions, combined with their commitment to grow their organization makes this a ideal relationship," Elton Mayfield, partner at ER Marketing, said.
Fortress Railing Products, based in Garland, Texas, offers railing solutions in 6 distinct categories (iron railing, cable railing, glass railing, aluminum railing, metal balusters, and post caps & LED lighting) for residential, multi-‐family and commercial needs. The company has more than 40 years combined experience in building products and is committed to developing innovative, quality products.
"ER Marketing comes with a vast industry knowledge that will benefit Fortress Railing Products as it evolves its brand into the marketing leader of our category. Out of the box thinking and exceptional service is the reason ER Marketing was chosen as the Fortress Railing Products agency of choice.", Kym Dennis, Marketing Manager at Fortress Railing Products.